In the past, the packaging and printing industry has been mainly engaged in the production and manufacture of packaging materials for a long time, with a single and traditional business model. Paper printing and packaging enterprises accept customer orders, purchase and organize production of raw materials such as designated brands, designated types of paper and ink according to customer needs, and transport the products to designated delivery points.

Under the traditional management mode, the relationship between printing and packaging enterprises and downstream customers is manifested in the supply and demand of packaging, mainly by downstream customers to manage and control the packaging supply chain and bear costs.

However, in recent years, this business model is changing. Hexing Packaging, Yutong Science and Technology, Meiyingsen, Zhongrong Printing and other leading enterprises began to participate in and promote the integration and optimization of the downstream customer value chain, gradually transformed from the product provider to the overall solution provider for packaging, and promoted the transformation of the printing and packaging industry to the "overall solution for packaging" business model.

Packaging overall solution means that the packaging supplier completes all the links related to product packaging in the downstream customer value chain, that is, besides the traditional production of packaging products, it also provides packaging product design, packaging scheme optimization, third-party procurement and packaging product logistics distribution, supplier inventory management and assistant packaging operations. Wait for service.

The core of the overall package solution is to provide supporting support for the packaging links related to customers'products, to help customers achieve the goals of reducing operating costs, shortening the product listing cycle, and improving product publicity and promotion effect.

Compared with the traditional business model, the overall package solution business model has advantages in increasing customer stickiness, reducing costs, improving efficiency and resource utilization.

With the change of downstream business model and the deepening of value chain division, customers will have more and more demand for the overall package solution, and the business model of the overall package solution will be more suitable to the needs of downstream customers.